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As Apple makes final preparations for the February 2nd launch of Vision Pro, more details on how the company plans to present its mixed reality headset to people visiting retail stores. is becoming clear.
The Vision Pro is Apple’s most important product release since the launch of the Apple Watch nearly a decade ago, and the tech giant isn’t leaving anything to chance. Staff at the U.S. Apple Store, where Vision Pro will first be available, have received special training on how to give buyers the best headset experience from the beginning.
Store visitors can handle the Vision Pro at the display table, but reservations are recommended. One-on-one device demonstration There, users will be able to wear it and experience its features firsthand, according to often-reliable Apple tipster Mark Gurman.
In his latest Vision On newsletter shared on sunday, Garman has installed new, cozy rooms at Apple’s roughly 50 largest U.S. stores for demo sessions to recreate his home setting, the typical environment in which the Vision Pro will most likely be used. They insisted on providing a seating area. “The setup will include a pair of crescent-shaped benches with synthetic leather where several customers can sit and try out the devices at once,” he said, adding that it will “mimic a living room. Carpets will also be laid on the floor for this purpose,” he added.
In stores where Apple has opted for a simpler setup, demo sessions will likely take place at dedicated tables with seating.
in message Garman provided further details about the anticipated sales process in a social media post after the newsletter was published.
He said customers who order Vision Pro online and pick it up in-store have three options. Either pick up the device and go home, or pick up the device and go home. Try an in-store demo. Or go through a one-on-one setup process with your employee and her to confirm the size and fit specified when ordering.
If a customer goes home and sets up their new Vision Pro headset and discovers it doesn’t fit, they can return to the store to resolve the issue.
Garman described the Vision Pro’s packaging as “huge, the size of two Mac Studio boxes or a large shoe box,” much like the original iPhone was delivered in 2007. , added that buyers will be provided with a commemorative shopping bag.
Notably, some stores “expect to have little or no same-day inventory other than pre-orders.” Garman claimed that Apple’s initial inventory for the launch weekend was about 80,000 units, and that by Friday it was “sold out in the first hour of pre-orders.”
The basic Vision Pro package costs $3,499; You can spend up to $4,547.
